India’s cultural identity has long been defined by its rich tradition of craftsmanship. Yet, behind the vibrant fabrics, intricate Warli paintings, and handmade terracotta lies a deep-rooted issue: the underrepresentation and underpayment of rural artisans. This is where Tisser India, a women-led social enterprise, is stepping in to create lasting change.

Tisser India is on a mission to empower rural artisans, especially women, by connecting them with market opportunities, digital tools, and dignified livelihoods. Here’s how Tisser is rewriting the story of India’s handcrafted legacy — one artisan at a time.

The Challenges Faced by Rural Artisans

While India is home to over 7 million artisans, many struggle due to:

Lack of market access

Inconsistent income

Middlemen exploitation

Limited access to technology

Absence of branding and formal training

Women artisans, in particular, face social and economic barriers, making it harder to access resources and earn independently.

Tisser India: A Platform for Artisan Empowerment

Founded with the vision of creating a local-to-global movement, Tisser India provides a comprehensive support system to rural artisans, especially in underdeveloped and tribal regions. Here’s how:

1. Skilling and Training Programs

Tisser conducts capacity-building workshops on design, quality control, packaging, and pricing to help artisans compete in modern markets while preserving traditional crafts.

2. Market Access through Bharat Next Marketplace

Tisser’s digital platform, Bharat Next, is a curated artisan marketplace that allows artisans to list, promote, and sell their handcrafted products directly to buyers across India and abroad. This ensures fair prices and full control over their earnings.

3. Technology for Inclusion

Through digital onboarding, mobile tools, and WhatsApp-based support, Tisser introduces artisans to e-commerce, inventory tracking, and order fulfillment — bringing tech to the last mile.

4. Design-Led Innovation

The organization collaborates with design schools, artists, and global brands to co-create collections that are both market-relevant and rooted in heritage.

5. Empowering Women as Leaders

At the heart of Tisser’s mission is gender empowerment. By identifying and nurturing community leaders among women artisans, Tisser builds a peer-led, scalable ecosystem for sustainable development.

Impact at a Glance – 

100,000+ women artisans trained

Pan-India presence across 20+ states

100+ crafts revived

Increased household income by up to 3x

Collaborations with government and CSR partners

Why Supporting Rural Artisans Matters

When you buy from Tisser India, you’re not just purchasing a handmade product. You are:

Supporting sustainable rural livelihoods

Preserving India’s cultural heritage

Empowering women at the grassroots

Fueling a circular and ethical economy

Join the Movement

Whether you’re a buyer, a CSR partner, or a craft enthusiast — there’s a place for you in this journey.

Shop handcrafted collections on www.tisserindia.com

Collaborate with us for design, distribution, or training

Follow our stories of change on Instagram, Facebook & LinkedIn

Conclusion

Tisser India is more than a brand — it’s a movement for dignity, opportunity, and pride. By empowering rural artisans, especially women, with the tools they need to succeed, Tisser is turning age-old craftsmanship into a future-ready, income-generating engine.

Support handmade. Empower rural India. Be a part of the Tisser story.